Designer in the messy middle of craft, experiments & human experience

I’m a New York-based Product Designer who likes building things where creative expression meets real human problems.

With a background in multimedia communication and front-end code, my path started in interactive audiovisual direction, making short films, music, 3D animation, and interactive exhibits, before expanding into 0-to-1 startups, leading design teams in banking, and shaping global member experiences at Netflix. No matter the medium, my favorite part of the process is testing hypotheses through design, letting data sharpen intuition, and turning complex ideas into things people genuinely enjoy using.

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